Toll Free Number Registration

Before you start

✓Your business is based in the United States or Canada

Important: Toll-free number registration is only available for businesses based in the United States or Canada. If your business is located outside these regions, toll-free number registration is not supported.

Note: Before your toll-free number is active, review Understanding Text Message Content with TapMango. Failing to follow content rules after your number is registered can result in the removal of your toll-free number.

Toll-free numbers must go through a carrier-level verification process before they can be used to send SMS messages through TapMango. This is an industry-wide requirement designed to reduce spam and protect your customers.

TapMango handles the registration process on your behalf. Provide the required business information when prompted during account setup, or when our team reaches out.

What You'll Need to Provide

Our team needs the following information to complete registration:

Your government-issued business tax identification number. Businesses registered in the United States provide their EIN (Employer Identification Number). Businesses registered in Canada provide their CBN (Canadian Business Number).
Your Legal Entity Name or DBA (Doing Business As) name, as registered with your government.

Our team may also confirm your contact name, phone number, email, business address, and website.

Important: If this information is not correct, it can delay the approval time.

Selling Alcohol?

Important: If your business sells alcohol, all three of the following must be true. Failure to meet them can result in the registration being rejected or the toll-free number being revoked.

Your website shows a legal-age popup.
TapMango is set to collect the customer's full date of birth.
Text messages are not sent to anyone under 21.

Note: A birth year, on your website or in TapMango, does not meet this. Message content is still subject to the content rules in Understanding Text Message Content with TapMango.

Restricted Content Categories (SHAFT)

Carrier networks enforce strict rules around certain content categories in SMS messaging. These are commonly referred to as SHAFT categories. Businesses in these categories may face restrictions on what they can include in text messages, or may not be eligible for toll-free number registration at all.

SSex / Sexual ContentThis includes adult entertainment businesses, adult retail stores, dating services that promote sexual content, and any business whose products or services are sexual in nature.

HHate Speech

AAlcoholThis includes bars, breweries, wineries, liquor stores, restaurants with a primary focus on alcohol sales, and any business that promotes or sells alcoholic beverages. See Selling Alcohol for the registration requirements.

FFirearmsThis includes gun shops, firearms dealers, shooting ranges that sell firearms or ammunition, hunting supply stores, and any business that sells or promotes weapons or weapon accessories.

TTobacco / DrugsThis includes vape shops, smoke shops, CBD retailers, cannabis dispensaries, tobacco stores, hookah lounges, and any business that sells or promotes tobacco products, vaping products, cannabis, or related paraphernalia.

In addition to SHAFT, gambling is also a restricted category. This includes casinos, poker rooms, sports betting operators, lottery retailers, and any business that facilitates or promotes wagering or games of chance. It also includes casino apps, websites that offer gambling, sweepstakes, 50/50 raffles, and betting or sports picks.

Carriers also restrict high-risk financial services, third-party lead generation and marketing, debt collection or forgiveness, get-rich-quick schemes, illegal substances, prescription drugs, phishing, and academic fraud.

Messaging that promotes or references sex, hate, firearms, tobacco, drugs, or gambling is generally not permitted and will result in message filtering, delivery failures, or removal of your toll-free number. Alcohol businesses that meet the Selling Alcohol requirements can register a toll-free number.

What Happens Next?

Once our team has your information, we submit the registration on your behalf. Verification is handled by the carrier networks, and approval typically takes 2–5 business days. It can usually be quicker when the correct information was provided.

You will be notified once your toll-free number is approved and ready to use.

If you have any questions, talk to us and we'll be happy to help.

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Toll Free Number Registration

Before you start